|
A RECIPE FOR SUCCESS
by Five
Star Events Corporation
You said "Yes". You set the date. You even made an appointment
with your minister to talk about the ceremony. As they say "the fun
has just started." Many brides will then start looking for a venue
and a caterer for their reception. What could be difficult about picking
a caterer, right? Food is food. Since your reception will swallow up approximately
60 per cent of your total wedding budget, and the meal alone more than
half of that, careful consideration needs to be given in choosing a catering
company.
NOT ALL CATERERS ARE CREATED EQUALLY
It's true food is food, but not all caterers are created equally.
The food is among the top three highlights for your guests and it is something
they will always remember. So, how do you go about selecting a caterer?
The deli down the street that delivers sandwiches for your boardroom luncheons
may not be the best caterer for the job.
Find the caterer that is best for you and for the occasion. If you are
having an ethnic wedding, then you need a caterer who can provide you
with an authentic ethnic menu. Best thing for you to do is to ask get
referrals from your wedding planner, or from others who have successfully
hired caterers in the past. Next thing you could do is to go online to
the wedding sites and take a look at the listings there. Of course, there
is always your local phone directory as an option. However, never, never,
never hire a caterer until you have interviewed them, tasted their food,
and checked references.
TASTE TEST
Taste the caterer's food and talk about different menu options.
Does the caterer offer vegetarian meals, diabetic meals or even a children's
menu? What about guests with allergies? Most catering companies will provide
substitutes, usually without an increase in price, if they are given enough
time. Ask if they can do this, if there is a cost and how much advance
notice they require. Also ask what they serve as a vegetarian meal (remember,
a vegetarian meal is not simply "more salad").
Keep in mind the quality of ingredients as well. If the catering company
makes its own home made desserts and salads, for example, you will be
able to taste the real whipped cream, the real butter. If the company
buys its tortes and desserts from a local supplier, it may look pretty
but it might not be as tasty.
HAVE A MEETING
Meet privately with the caterer at their place of business or
kitchen. Do not agree to meet with the caterer while he or she is catering
someone else's wedding or event. Why not? Sure, you want to see him or
her in action, but this means the event or wedding at hand does not have
the caterer's full attention. And, if they make a habit of schmoozing
prospects at other events, this caterer will certainly do it at your wedding.
When you pay top price for a caterer, you deserve their full attention
on your wedding day. Settle for nothing less.
TALK TURKEY, ER, PRICING
What does the price include? Does your quote include food only?
Is the meal served on disposables or does the price include full place
settings? These are important questions to ask. You wouldn't want to have
the caterer wait to serve the prime rib meal because the best man was
out buying plastic forks and knives at a nearby convenience store.
THE MEAL’S DELICIOUS, BUT WHO’S GOING TO SERVE IT?
What about staffing? If the price includes the cost of the meal
and your place settings, does it also include staff for the event? Or
do you need to pay an extra hourly rate? Different catering companies
price their services differently, so be sure to ask.
Make sure your caterer has experienced staff. Ask them how long their
servers have been with the company. You might be surprised. Quality caterers
will have staff with more than five years of experience, and the difference
in service will show.
Catering staff should also be properly attired so no one mistakes them
for guests. And last, but not least, staff should look like they are enjoying
themselves. A simple smile goes a long way.
If you hire a caterer for the meal and can’t afford to pay for staffing,
make arrangements for the removal of dirty dishes from the tables. You
might not think about it, but those tables need to be bussed and you shouldn’t
expect your guests to clear their own tables.
BUFFET VS. FULL SERVICE MEAL
If you are having a buffet meal, is the buffet going to be served
or do guests help themselves? These days, served buffets are very popular.
There are a lot of pros to having a buffet. People can take as much as
they want of the foods they like. They can go back for seconds (and thirds)
without being considered impolite, and less food is wasted. The con to
a buffet is that guests can have as much as they like of what they want.
The football players in the crowd might take five chicken breasts each
and there might not be enough food to serve everybody. The caterer should
come prepared with an extra 10 per cent of food.
And don't forget to ask about all the little extras. Will each table
have salt and pepper shakers, or are guests expected to take small individual
envelopes of salt and pepper at the end of the buffet? Will there be butter,
cream and sugar on each table? Will there be a water jug on each table?
Don’t expect the reception venue to supply these items, but always check.
Assuming that there are water jugs or salt and pepper shakers at your
community hall will surely lead to heartache when you sit down to your
dinner and your guests have no water, butter for their buns, or salt on
the tables. And, if the caterer doesn’t provide that, you will need to
know in advance to make alternate arrangements.
THE FINAL WORD
Quality catering companies will offer delicious food with reasonable
menu prices. They will serve their meals on place settings and will have
quality, experienced service staff to take care of all of the details
for your wedding reception. They will also come equipped with enough food
to feed your confirmed guest list, plus a little extra.
Remember, it’s not rude to ask questions. The caterers you interview
have heard it all before, and they expect to be asked. They know what
it takes to get the job done properly. And ALWAYS to ask for references!
Five
Star Events Corporation
|